MEXICAN AMERICAN PROFESSIONAL HALL OF FAME

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Sandra Calles, PhD

Dr. Sandra Calles is a psychologist, educator, life coach, mentor and activist. Her passion is to advocate for causes she believes in, teach about mental health topics, and guide others, so they may achieve success in their personal and career endeavors.

She has over 11 years of experience as a mental health professional having worked at various mental health facilities. Most recently she was a therapist at Los Angeles Harbor College at the Life Skills Center. While at Harbor College, she helped many students overcome emotional obstacles so they could transfer to universities and meet their career goals. She devotes her personal and professional life to political causes, and activities that promote mental health, women’s issues, the empowerment of Latinas through education, business ownership, financial literacy and political engagement. Dr. Sandra is a graduate of California State University, Dominguez Hills, earning both a BA in Human Services and an MA in Clinical Psychology. She earned her doctorate from Saybrook University in Psychology, where she developed a treatment modality from her research on survivors of sudden cardiac death. The treatment plan known as PROSPER, is an acronym detailing a healing plan that can be applied to survivors of various traumas and is the underpinning for the work she does with her clients..... Continue Reading

Mexican Business Culture in Trade Books

CM Coria-Sánchez – Mexican Business Culture: Essays on Tradition, Ethics, …, 2016
… Although this study is quite biased by making generalizations such as “It is because Mex- icans
and Mexican Americans tend to be poor and not well educated that they are fatal- istic,” the
analysis shows that “when social class is controlled, Mexicans are not more fatalistic . . . → Read More: Mexican Business Culture in Trade Books

8 Latino business founders breaking down barriers

Making their million-dollar mark
Latino-founded businesses are booming, yet less than 2 percent of Latino entrepreneurs ever make it past the $1 million revenue mark, according to the U.S. Census Bureau. Of the 1.4 million Latino-owned companies in the United States, the average has $156,000 in annual sales, revealed a study from the Latin Business Action Network . . . → Read More: 8 Latino business founders breaking down barriers

Why so few Latino-owned businesses get venture capital funding

In the world of venture capital, Latino-owned businesses are rarer than billion dollar unicorns.
Only about 1% of all Latino-owned businesses created between 2007 and 2012 in the U.S. received venture capital or angel investments, according to a report by the Stanford Graduate School of Business that surveyed roughly 1,800 businesses.
One big reason: Very few Latino-owned firms . . . → Read More: Why so few Latino-owned businesses get venture capital funding

5 Reasons Brands Should Use Facebook Instant Articles To Engage With U.S. Hispanics

Last month, Facebook announced that on April 12, they will be “opening up the Instant Articles program to all publishers—of any size, anywhere in the world.” Yes, this means that brands can now leverage Facebook Instant Articles to engage with consumers.
Facebook created Instant Articles to optimize the experience for users who click from Facebook to a . . . → Read More: 5 Reasons Brands Should Use Facebook Instant Articles To Engage With U.S. Hispanics

5 Latinos Forging New Ground and Breaking Barriers

We’re all familiar with prominent Latinos who have broken barriers to become national and international household names – from Rita Moreno and Gloria Estefan to JLo and Pitbull. Or think Sonia Sotomayor or Pulitzer prize-winner Junot Díaz.
Here’s a small list of Latinos who are breaking barriers in their professions and leaving their mark as they . . . → Read More: 5 Latinos Forging New Ground and Breaking Barriers