Latinos moving up to own, run farms
WATSONVILLE, Calif. — When he was 15, an immigration raid at a Japanese flower nursery turned Arturo Flores’ life around. The owners needed a new group of workers to replace the ones removed by immigration officials, and Flores landed a job cutting flowers.
He slowly worked his way up to packaging and delivering them. In the mid-1980s, he got a call from two businessmen looking to start their own cut-flower business. They asked him to manage deliveries and distribution. Today Flores, 50, is the president of Central California Flower Growers in Watsonville, a distributor in Santa Cruz County that sells more than 100 varieties of flowers and other plants…
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