How the concha became a symbol of Mexican American identity
“Not all pan dulces are created equal. Cuernitos, puerquitos, orejas, they each have their place, sure. But one stands above the rest, at least in terms of icon status: the concha.
Indeed, the fluffy, brioche-like bun topped with colorful, crumbly seashell designs has attracted quite the cult following, inspiring a slew of merch and art. For Chicanos in particular, the sweet treat has become a mascot. Just look at Panaderia Vanessa, a California bakery pumping out delicious Barbie-themed conchas. But what is it about the concha that has elicited such fanfare?…”
https://www.latimes.com/delos/story/2023-07-27/concha-symbol-of-mexican-american-identity